Katelyn Williams

About

TheKateTin.com is a baking and dessert website dedicated to all things decadent and indulgent. It is currently the Best Food Blog in South Africa 2017 (SA Blog Awards) www.thekatetin.com/about-me/

Demographics

City

Cape Town

Country

South Africa

Market(s)

Food and Drink Lifestyle Photography

Age(s)

30 to 34 35 to 45 46 to 54 55+ 25 to 30

Social channels distribution

Social channel statistics* Stats by

Webfluential provides deep insights into the performance of content across multiple channels
Reach
77
Relevance
75
Resonance
75

Reach
62
Relevance
50
Resonance
54

Reach
61
Relevance
51



*Note: Facebook, Twitter and Instagram are categorised as Social channels on Webfluential. Youtube and Blogs are considered to be Native channels.

Earned awards

Audience

Top countries

South Africa 87.71%
United Kingdom 1.85%
United States 1.73%
Australia 1.58%
New Zealand 0.55%
Botswana 0.38%
Namibia 0.37%
Canada 0.36%
Mauritius 0.35%

Gender and Age groups

My Highlights

Winner Best Food & Wine Blog 2014, 2015 & 2017 - South African Blogger Awards
Essentials Magazine March 2017 Cover Star
Food & Home Entertaining Magazine Contributor
Monthly Food24 Columnist
Food Network South Africa Social Media Consultant
Stork Bake Brand Ambassador 2018
AFRIKOA Chocolate Brand Ambassador
Good Housekeeping Celebrity Bake Star 2018

Featured content

Haute Cabrière Wines

Waffle Ice Cream Sandwiches with Honeyscotch Sauce and the Perfect Haute Cabrière Pairing

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Natura Sugars

Berry White Chocolate Drizzle Cake

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Knorr

Knorr Flavour Profile Quiz and #LoveAtFirstTaste Video Feature

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Webjet

What does a die-hard chocoholic like myself have in common with Webjet SA? We both LOVE doing Paris on a budget! This is how you can eat...

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Olive Pride

Vanilla and Olive Pride Olive Oil Nougat with Macadamia Nuts

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ClemenGold

Baked Chocolate Mousse Cake with Spiced ClemenGolds

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Fairtrade South Africa

Fairtrade Double Mocha Chunk Cookies

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Stork Bake

Stork Bake - World Baking Day Recipe: Red Velvet Cupcakes

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Yahoo Food

Featured Cake of the Day: Neapolitan Ice Cream Cake

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BuzzFeed Food

Featured Recipe: South African Milk Tart Pancakes

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Expresso Breakfast Show

Katelyn Williams talks about winning Best Food Blog at the SA Blog Awards

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Afternoon Express

Presented an insert for Afternoon Express on Artisan Chocolate

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Zoku

Zoku Peppermint Crisp Tart Milkshake

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Fuze Tea

#TrySomethingNew with my favourite #EatCpt hidden gems!

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First Choice

First Choice recipe development and images in line with a social media competition

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Food and Home Entertaining Magazine

Food Photography, Food Styling and Recipe Development - May 2016 Issue

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Essentials Magazine

First of a 6-month long #KateBakes series - recipe development, food styling and photography for each issue

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Essentials Magazine

"This four ingredient microwave Oreo fudge from TheKateTin is the best thing you’ll taste all month"

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Food24

11 things that are guaranteed to turn you into a better baker

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Food24

Unicorn cakes, stuffed croissants and other 2017 baking and dessert trends you need to see - by Katelyn Williams

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Essentials Magazine

Cover Star of Essentials March 2017 Issue

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Sedgwicks OBS

Christmas Bun Wreath with Sedgwicks Caramel

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Food Network South Africa

Social Media & Digital Consultant

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Travel Channel South Africa

Social Media Consultant

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Afrikoa Chocolate

Brand Ambassador

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Dulux

Dulux South Africa challenged me to create a cake inspired by the 2018 Colour of the Year, Pictured Rocks, using the Comforting Home Palette

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Stork I Love Baking

Styled and creative-directed Stork's digital campaign images for 2017

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Natura Sugars

Sponsored post: Pineapple Macaroon Tart

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Coca-Cola

Coca-Cola recipes developed for Food24

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Food and Home Entertaining Magazine

Gothic Food Feature - October 2017 issue

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Montagu Dried Fruit & Nuits

Recipe development for social media and digital

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Eat Out

Brushstroke Cake Feature

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Huffington Post

Neapolitan Ice Cream Cake feature

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Fine Dining Lovers

Cronut recipe feature

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Kids Spot

Brushstroke cake feature

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Lancewood Cheese

Recipe development and promotion for the Lancewood Cake-Off Competition 2018

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Constance Hotels & Resorts

Photographed and styled artwork for the Festival Culinaire Bernard Loiseau (which was used as a billboard in Mauritius). Influencer work...

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Stork Bake

Stork Brand Ambassador 2018

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Albany Bread

Sponsored content creation for Albany's new Hot Cross Bun range

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Samsung

Instagram story campaign for the Samsung A8 #BeYou

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Moir's

Moir's Baking Academy Celebrity Chef for the March issue of Good Housekeeping magazine

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Robertson's Spices

Recipe Development

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Flora

Recipe Development and Food Photography

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Defy

Sponsored content created for Defy Breakfast Pack

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LG

Sponsored content for the new LG NeoChef Microwave

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Good Housekeeping

Celebrity Bake Star 2018

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Bakers

Sponsored blog and Instagram posts for Good Morning™ Breakfast Biscuits

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Featured tweets

Request to book me with Booked by Webfluential