LIFE STYLE BRAND
A lifestyle brand is a brand that attempts to embody the interests, attitudes and opinions of a particular group or a culture. Each individual has an identity based on their choices, experiences, and background (e.g. ethnicity, social class, subculture, nationality, etc.). Kefi Styles define methods to “attract” lifestyle brands as one of the possible ways of consumer interaction.
Kefi Styles Lifestyle branding concepts are suitable to inspire, guide and motivate people to buy your product or services, this will contribute to the definition of their way of life.
Kefi Styles bears an ideology, gathering around it, creating a relatively high number of people, thus becoming a recognized social phenomenon.
Customers believe that their identity will be reinforced or supplemented if they associate with Kefi Styles brand offerings.
18 to 24
25 to 30
30 to 34
35 to 45
46 to 54
Social channels distribution