Sam Taylor

About me

Fresh out of school I qualified as a Chef de Partie from Christina Martin School of Food and Wine in Durban. I was as green as they come, but what I lacked in experience I made up for with eagerness, discipline and the ability to stand on my feet for 12 hours straight. For the next 18 years I worked my way around South Africa in hotels and restaurants and finally found my niche in boutique hotels. After children, the long hours and hard physical labour of a professional kitchen lost its appeal, but I never lost my love of food and cooking and the much needed creative outlet it gave me. I turned to recipe development and food styling and have spent the last four years learning as much as I can about this craft. I write my own blog, Pomegranate Days, and I love working with clients to create new recipes and together with photographer Kate Phillips, create beautiful images to showcase the recipes. I hold a Bachelors of Art in English and English Literature, and the online world has become a place where my love of writing has merged beautifully with my love of food and I write weekly food articles for an online food website.

My demographics

City

Cape Town

Country

South Africa

Market(s)

Food and Drink Creative Photography

Age(s)

30 to 34 35 to 45 25 to 30 46 to 54

Audience

My channel statistics

Webfluential provides deep insights into the performance of content across multiple channels
Reach
76
Relevance
55
Resonance
96

Reach
61
Relevance
50
Resonance
50

Reach
58
Relevance
50
Resonance
51

Reach
53
Relevance
50


My Audience

Top countries

South Africa 80.51%
United States 5.34%
United Kingdom 3.87%
Portugal 1.07%
India 0.8%
Malaysia 0.67%
New Zealand 0.53%
Netherlands 0.53%
Canada 0.53%

Gender and Age groups

Featured content

Top Fruit

Showcasing a recipe I developed for Top fruit along with some of the products shots for their website.

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ClemenGold

Showcasing my favourite recipe from a series that I developed for ClemenGold.

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Fresh Living Magazine

I was delighted to have had nine recipes published over three issues in Fresh Living Magazine.

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Mediterranean Delicacies

I created a recipe for Mediterranean Delicacies using their Vanilla Halva. The recipe was designed according to the clients Afrochic brief.

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Blue Ribbon Bread

I took part in this three month campaign, creating an original recipe from a mystery box of ingredients including using Blue Ribbon...

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Featured tweets

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